Engage Enabling Technologies: Turnkey Solutions with AdBureau

Client:
Clear Blue Media
Clear Blue Media, Inc., an online advertising network based in San Antonio, Texas. Founded on the principles of providing excellent customer-service and return-on-investment (ROI) to their advertisers, Clear Blue Media focused on delivering advertising solutions for small to medium-sized Web publishers.

Objective:
Upon its inception, Clear Blue Media began serving ads with an off-the-shelf banner server. In order to withstand their expanding business, Clear Blue Media needed an advertising software solution that could support multiple-channels, multiple-networks, and multiple creatives.

Solution:
Clear Blue Media chose Engage AdBureau because of its superior user interface and Engage's understanding of the company's needs. Clear Blue Media has been impressed with the support that its gotten from Engage, as well as the customized reporting capabilities that AdBureau brings to the table. Because AdBureau serves as an outsourced, turnkey solution for customers, Clear Blue Media can now concentrate on their core business, bringing in advertising and bringing in Web sites. "It's more efficient than having to learn Sun Solaris. Besides, Engage's total package of management and maintenance is excellent," stated Phil Pennington, president and CEO.

Results:
When Clear Blue Media began using AdBureau in January 1999, it was serving 200,000 banner ads per month - that number has since grown to 350,000 ads per month served on over 8,500 Web sites divided into 17 content channels, and is expected to continue to grow throughout 2000.

To learn more about how Engage AdBureau can provide you with turnkey solutions click here: Engage Enabling Technologies

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