Engage Media
The industry's broadest array of seamlessly integrated online media that delivers the best branding, reach and response.

Engage Media's integrated approach means your online campaign will never be shoehorned into a one-size-fits-all product. Our expert Sales Managers can customize buys to meet your specific needs, and then our dedicated Media Consultants optimize them in real time both within your campaign and across product offerings to deliver exactly the audience you want while ensuring maximum results.

In fact, only Engage Media offers this potent combination of customization with in-campaign and cross-media optimization.

Here's how Engage Media's products can work to meet your online marketing objectives:

Product	Buy Type	Objective
Premium Sites	Run of Site: Advertise within well-known sites containing some of the Web's leading content.	Branding
	Sponsorships: Maximize awareness and brand impact of your campaign by sponsoring a page, position or area of one of our Premium sites. Sponsorships can be customized to take advantage of special interactive ads, capitalize on events and seasonal promotions, etc.	Branding
Audience Profiles	Profile categories: Reach browsers that match a given profile of online interests and behavior, wherever they browse on any Engage Media site. Engage Knowledge: Access to more than 84 million anonymous profiles and the power behind Engage's own audience profile targeted media offerings.	Branding
		Response Reach
Targeted Content	Non-Optimized: Campaigns are served to selected content and demographic categories comprised of our high-quality Run of Network and Premium Site listings.	Reach
	Optimized: Based on campaign performance, best combinations of sites and banners are emphasized throughout the buy.	Response
Cost-Per-Click	Run of Network: Efficient, cost-effective means to pay only for results across thousands of quality sites. Controlled pacing available.	Response
	Run of Category: Run pay-for-results campaigns within selected content categories. Controlled pacing available.	Response
Run of Network	Optimized: Banners run on our 4750+ site network. We "let the results determine" the best combination of banners and sites, and concentrate on those.	Response
	Non-optimized: Entire campaign executes across our network, for maximum reach at low cost.	Reach
Email	Run of Network: Reach a broad, motivated audience of opt-in email newsletter readers, using text and HTML ads.	Reach
	Run of Category: Run ads in selected categories of opt-in email newsletters.	Reach

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