ENGAGE EXPANDS PRODUCT OFFERING TO IBM PLATFORM,
New platform and member status provide significant growth opportunity for Engage
ANDOVER, Mass., May 7, 2003 - ANDOVER, Mass., May 7, 2003 – Engage, Inc. (OTCBB: ENGA.OB), a leading provider of advertising, marketing and promotion (AMP) software solutions, today announced the release of its enterprise AMP solution on the IBM (NYSE: IBM) AIX/WebSphere platform. Engage’s product suite is specifically designed to support the retail sector by helping companies manage, automate and streamline the production processes for their corporate and in-store advertising, marketing and promotion materials.
IBM has promoted Engage to Advanced membership within PartnerWorld for Developers, which will allow Engage to leverage IBM’s extensive knowledge and expertise in developing enterprise class solutions. With an estimated 80% of retailers using IBM’s platform, the partnership not only allows Engage to provide customers with alternative options for hardware selection and support but also provides Engage with tremendous opportunity for future growth. This advanced solution platform enables the delivery of additional benefits to Engage’s customers such as access to dedicated development and technical consultants as well as attractive global financing options.
“We’ve seen tremendous interest and need within the retail sector for our solution to utilize the IBM platform,” said John Barone, President and Chief Operating Officer of Engage. “We look forward to leveraging IBM’s unparalleled reputation and dominant position to reach even more customers with a greatly enhanced product.”
The entire Engage For Retailers product suite, including PromoPlanner 2.1, ContentServer 7.1, Calendar 1.1 and ApprovalServer 1.3 will be available on IBM’s AIX/WebSphere platform. The product is already undergoing beta testing, with the official launch of the IBM platform supported solution occurring shortly after trials and testing have been completed.
About Engage, Inc. Engage, Inc. (OTCBB: ENGA) is a leading provider of advertising, marketing and promotion (AMP) software solutions. Engage's digital asset management and workflow automation software enables the creation, production and delivery of marketing and advertising content more quickly and efficiently, increasing time-to-market advantages, boosting productivity and ultimately driving higher ROI from marketing programs and advertising campaigns. Engage is headquartered in Andover, Massachusetts, with European headquarters in London. Engage is headquartered in Andover, Massachusetts, with European headquarters in London. Engage customers include Meijer, L.L.Bean, H.E.Butt Grocery, Albertsons, Kohls and Sharper Image. For more information on Engage, please call 877-U ENGAGE or visit http://www.engage.com. Engage, Engage For Retailers, PromoPlanner, ContentServer and ApprovalServer are trademarks of Engage, Inc. Other product names mentioned herein may be trademarks and/or registered trademarks of their respective owners.
Statement Under the Private Securities Litigation Reform Act This press release includes forward-looking statements about us, including statements regarding our capability to leverage IBM’s extensive knowledge, expertise and reputation to develop enterprise class solutions, provide us with tremendous opportunity for future growth and create a greatly enhanced product. These forward-looking statements are based on information available to us as of the date of this press release, and not as of any subsequent date, and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those anticipated. For example, marketers using our software products may fail to realize the intended benefits of cost savings and efficiency enhancements. Other risks that could affect us include our ability to reduce expenses and to increase sales of our product offerings, the impact of competition within our industry, our ability to enter into additional strategic relationships, and other risks detailed in our 2002 Annual Report on Form 10-K and from time to time in our other reports filed with the SEC. While we may elect to update forward-looking statements at some point in the future, we specifically disclaim any obligation to do so, even if the information available to us with respect to the subject of any forward-looking statement changes.
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