1. How do I apply to become an ADSmart Network member site?
Just complete the Join the Network form or call us at . 2. I already have an advertising sales force. Why partner with ADSmart?
First, ADSmart can sell a higher percentage of your inventory each month. We’ll supplement your sales efforts by providing you with broader national coverage of potential advertisers and their agencies. Since we focus our sales efforts on six affinity groups -- Generation-X, College, Sports, Business and Finance, Travel, and Technology -- we provide the focus, reach, and quality that advertisers want. Second, we can reduce the costs of running your advertising operation with our ad management services option. Many high-traffic sites use our powerful ad-serving capability to make their sales, operations, administrative, editorial, and financial staffs more productive.
3. I use a rep firm to sell my advertising inventory. What advantage is there to joining the ADSmart Network?
As a network, not only can we increase revenue but we can decrease the costs of running an advertising-supported site. We manage all the back-end work: tracking your inventory, serving and managing the ad campaigns, reporting on campaign results, and billing advertisers. So instead of investing in staffing, hardware and software upgrades, telecommunications, and 24-hour operations costs, you pay us a small management fee each month. 4. What changes do I need to make to my Web site if I join the ADSmart Network?
Implementation is simple. To ensure that we can serve ads remotely to your site, you'll need to insert a few lines of HTML or JavaScript code into your ad spaces. Our customer service team will be happy to walk you through this process. 5. Can I control who advertises on my site and at what price?
Yes. We work with you to set your advertising guidelines and pricing structure up front. We add it to our system, so it’s readily accessible to our sales team. Your advertising guidelines are displayed to our customer service team during each step of the campaign management process as an additional quality check. 6. Do you track the users who come to my site?
We collect aggregate, anonymous user information to calculate the reach of our network, member sites, and specific campaigns, and to provide our post-buy analysis reports. We also track users anonymously for providing our enhanced targeting by user profile. But we are not in the business of selling names or email lists. Click here to read our privacy policy . 7. Can I access information on specific viewers?
No, we do not collect information on specific users but we obtain user profiles from Engage Technologies. Privacy Policy. 8. Who else has joined the ADSmart Network? |
