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TrueTargeting combines demographic and
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targeting for the best of both worlds.
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www.wilma.com
Site Description:
WILMA, the Worldwide Internet Live Music Archive, is the Internet's premiere live music information resource. WILMA is fulfilling it's mission of becoming the TV Guide™ of live music by providing comprehensive, accurate and up-to-date coverage of national artist tours and major market live music scenes.
WILMA provides continuously updated original content for its users in its Spotlight and Options areas. Spotlight presents artist interviews, live chats, webcasts, audio and video clips, links to fan sites and promotions for one new touring artist every two weeks. Artists recently covered in Spotlight include the Bloodhound Gang, Wilco, Los Lobos, and The Presidents of the United States of America. WILMA's Options area is home to WILMA Radio, a weekly listing of Cool Tours, WILMA's members only Intergalactic Freak Club and many additional features.
WILMA has won many awards including, Point Communications' Top 5% of all Web Sites; NetGuide Platinum Site; CDNow Cool Site of the Week; Web Crawler Select Site; Magellan 's Four Star Rating; Internet Underground Magazine's Five Star Rating; and Project Cool, 1/13/97
Advertising Opportunity:
Advertisers can place banner advertising throughout the site, or target specific markets, including New York and San Francisco. Special sponsorship opportunities are available in the Spotlight section, and a new feature to be added soon, WILMA's concert notification agent that sends its registered users an email when their favorite artists are performing in their area.
Audience Description:
62% are males, 59% are between the ages of 18-35, 35% are students
Monthly Ad Impressions:
160,000
Ad Specifications:
468x60
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