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ADSmart can pinpoint the right location(s), down to
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TrueTargeting combines demographic and
psychographic criteria with behavior-based
targeting for the best of both worlds.
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http://www.pricewatch.com
Site Description:
Price Watch is the closest advertising opportunity to point-of-purchase, since it's the place savvy computer buyers visit to get a great street price on hardware, software and communications equipment for home or business. Price Watch is a trusted, independent organization that monitors dealer pricing across North America and updates their searchable pricing database 3 times daily. Since their launch in August 1995, they have attracted an educated clientele of computer buyers, users and enthusiasts. Sales professionals and small business owners check often for notebook and remote computing options, while parents hunt for educational software bargains. Power users frequent the programming languages and PC components sections.
Advertising Opportunity:
Banners can be purchased on the Home Page, or by Product Category (Networking, Educational Software, Notebook Computers, Printers, etc). Keyword buys are available by product category or manufacturer, which allows a computer manufacturer to place an advertisement next to listings of competing products. Price Watch also features a Today's Specials section which attracts users most likely to buy now. Along with banner opportunities, special sponsorship opportunities can be custom created around specific topics.
Audience Description:
Since Price Watch monitors street price on a wide variety of products from motherboards to home entertainment software, their audience includes computer power users, resellers, small business owners and IS professionals. Price Watch viewers are accustomed to buying products over the web.
Monthly Ad Impressions:
3 million
Ad Specifications:
468x60
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