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Sabina Babayeva news, entry.
www.populus.net
Site Description:
POPULUS, The Intelligent People Locator, goes beyond just finding names and addresses. POPULUS helps its users build their own community of friends and family.
POPULUS helps individuals find others who share their interest in sports, music, books, college, and hobbies or who simply share the same birth date! A user can locate an old college roommate's E-mail address, phone number, FAX number, pager number, etc., then set up a chat session to get reacquainted. Through the support of Intel Internet Videophone and Microsoft's NetMeeting, the POPULUS community can exchange video, audio and share files. Users can also utilize a Virtual Whiteboard and operate computers remotely.
The site features a Gift Shop for online shoppers who are interested in flowers, greeting cards, books and gift items. The POPULUS Hall of Fame includes reference information on all the U.S. Presidents, and the World-to-World community program offers free web sites to minority non-profit organizations as well as K-12 schools worldwide.
Business users can use the POPULUS databases to locate companies that are online. A company can be searched by name, (full or partial) or by specifying the address (street, city, state, country, even ZIP code).
Advertising Opportunities:
Advertisers on POPULUS will reach sophisticated computer web users who are searching for people, businesses and general information. The Gift Shop reaches people who are in the market to buy. Tailor-made sponsorship opportunities exist in specific content area, such as college/university, humor, and personal interests.
Audience Description:
The audience can be characterized as college educated professionals who are interested in establishing contacts and a community online. 80% of the visitors are from North America (USA and Canada) and 20% from abroad (majority from Australia and U.K.). 45% of the site visitors are professionals with ISP (.net) accounts, 40% from business (.com) and 10% from education (.edu). A large segment of POPULUS' visitors come through Yahoo!, Netscape, Microsoft, and search engines such as Infosek, MetaCrawler, etc. Source - Website statistical report
Monthly Ad Impressions:
300,000
Ad Specifications:
468x60
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